Our designers

Our wallpaper designs are the product of many different people’s knowledge, creativity and passion. Get inspiration and learn more about Boråstapeter’s designers here.

Amanda Nordblad

Inspired by:

Someone who is truly skilled in their craft, an old museum piece, a song with an appealing lyric or melody, or a beautiful stone in the forest. Anything can inspire, if you allow yourself to be inspired. It’s just a matter of keeping your eyes and ears open. Anything can be interesting when looked at in the right way!

In my pattern-making work, my main role model is William Kilburn, who lived at the turn of the nineteenth century and was a fantastic designer and artist, painting incredibly detailed illustrations of flowers. I love getting to paint patterns by hand – especially flowers and animals.

On the walls in my home:

Wallpaper, of course! As I work with patterns myself, only the cream of the crop make the cut. Otherwise they just bother me – it’s an occupational hazard. For me it’s important that the wallpaper match the type of space I’m living in. At the moment I’m living in an apartment best suited to graphic patterns, so one of the wallpapers I’ve chosen here is Romans 1766 by Viola Gråsten. But when I move to a house I will be plumping for more colourful patterns!

Patterns I have designed:

Charlie, Buddy Birds.

Ingela Wingborg

Inspired by:

People and colours and shapes. I go to exhibitions and enjoy art in many different media, but painting is something I always find myself returning to. I am also very inspired by nature – the bold yet pitch-perfect variations in colour. That goes for both the freer, wilder nature and the slightly more manicured garden variety. I love to unwind by trimming my small boxwood globes in the garden. I like branches and blades of grass in their graphic forms.

As for materials, I love looking for contrasts – beautiful details in not-so-beautiful environments. It’s often at the intersection of different surfaces or materials that something happens. Matte on shine, rust on gold – ideally something simple.

On the walls in my home:

When I’m choosing for myself I often go by colour – something delicate and calm, preferably in muted tones. And that goes nicely with furnishing and things. I combine block colours with intricate patterns and shimmering mixed metallics – Dusty Olive goes wonderfully with the darker oak parquet. By contrast, the vines in Arne Jakobsson’s green Bladranker (Scandinavian Designers II) bring a touch of whimsy to the white kitchen background. In the bedroom, a soft, muted pink with small patterns on every wall makes things cosy and snug. Each room has its own style. 

Patterns I have designed:

Many wallpapers with effects. My latest pattern is Moon, from the Coloured by collection. That’s where colour comes into it – it’s the tonality, the colour experience that matters. That’s where the beauty lies. So it’s more about colour schemes than patterns from me.

Jenny Hahne Gadd

Inspired by:

Nature! The seasons and their changing light, flora and fauna. Nature weaves the perfect with the skewed in such an unbeatable way.

On the walls in my home:

I have quite recently moved to a house with sponge-painted nineties wallpaper. So right now I only have one wallpaper I actually like: a beige eighties wallpaper with small mustard-yellow and white flowers, which is in my bedroom.

Patterns I have designed:

Thistle, Emily, Spring Garden. I work with wallpaper collections from the first idea to when the finished wallpapers roll out of the machines. This includes everything from analysing statistics to painting watercolour daisy-chains.

Lisa Vilhelmson

Inspired by:

Building conservation and handicrafts inspire me. I love all of the layers, the traces of lives lived that you can find in an old house. In the past people would often make interesting colour choices, daring to let patterned walls stand out in the home. I find inspiration for new patterns and colours when I’m in thick of the work process in the factory, with everything around me: pots of paint, sketches, paper samples and printing machines. It’s that meeting point between a feeling or idea and the craftsmanship out on the production floor that breathes life into new wallpapers.

On the walls in my home:

I have William Morris' Willow wallpaper on my kitchen walls in my summer house. It has a beautiful sandy tone that complements my old iron stove very nicely. A leaf pattern that grows across the wall. In my bedroom I have the Flora pattern from Boråstapeter’s Jubileum collection; I love waking up surrounded by meadow flowers.

Patterns I have designed:

My background in textile design is reflected in the patterns I create. I love to create a feel of textiles, with colour and texture working together to make you want to take a closer look. Harvest Stripe, Botanical Stripe and Crayon are examples of patterns that I have designed.

Madeleine Sidemo

Inspired by: 

I get a lot of inspiration from meetings and conversations, but mainly trips to big cities with smart, beautiful architecture that makes an exciting impression.

 

On the walls in my home:

I love wallpapering, so I have a fabulous mix of wallpapers in my home. This includes Pigment, Crayon in three colourways, Marple, Diamond, Desert Horizon, and soon even Dancing Crane. Sounds like a crazy mix, but it works really well.
 

Patterns I have designed:

Recently I have worked on Waldorf, Opera, Bamboo Garden, Geo Tribe and Chevron Dots for Engblad & Co, among others.

Noomi Spange

Inspired by:

Everything beautiful and interesting around me! A fabulous, unexpected colour combination, paint splashes on the floor of our fantastic factory, a film, series or really good novel. I spend a lot of time out in nature, which remains my biggest, never-waning source of inspiration.

On the walls in my home:

A load of different sketches and patterns that I’m working on right now! I have them taped to the walls throughout the apartment. But obviously plenty of wallpaper, too. 

Patterns I have designed:

Personal favourites that I have designed are Terrazzo Spot, Triangular, Orbit and Mirage. I particularly love when big shapes extend across several lengths of wallpaper. I’m a pattern nerd through and through, and I love seeing pattern swatches generally and wallpaper in particular!

Ulrica Hurtig

Inspired by:

Everything around us – nature, travel, art, film, music, design, architecture, culture and people. It’s often in searching – in the research and ideas stage of work on a collection – that I find inspiration. But as a designer you always have your eyes open, on the lookout for ideas.

On the walls in my home:

In our home we mostly have warm, white tones on different surfaces and structures, like in a studio.

Patterns I have designed:

Examples of what I have created are Selma, Dawn, Thai Silk, Dimensions, Patina, Serenity, Air, Harmony and Element. But I’m most proud at having developed strong sellers such as Linen, Shades of Chalk, Nocturne, Camille, French Roses and Helena, and collections like Graceful Stories, Sense of Silence, A Vintage Book, Jubileum, Collected Memories and Dimensions. 

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